How do you determine the success of your project? A website, a finished product, or software – how do you know it will be successful among your target audience?
In 2022, no one will be surprised by just a cool design or user-friendly interface anymore.
Users always need a little more, and in this article, we'll teach you how to give exactly what your customers need.
At WEZOM, we create only quality software products entirely based on customer satisfaction preferences. So now we are ready to share our expertise and tell you what you should pay attention to when creating a product.
Our very first piece of advice in this matter is for your company to handle customer feedback first.
Why do long and expensive analytics when you can just ask and listen to your customers' feedback?
To do this, we recommend using several ways to collect feedback on your site:
When you engage all the sources of feedback from your customers, you'll get a little insight into how you need to improve your product.
The information will also need to be managed:
With this full-fledged work with your customer feedback, you can develop a scheme to improve your services or product, which you can apply once a quarter.
Now let's move on to the second important tip. When creating an interface for your application, remember that it will be used by live people. So always try to create an interface that is intuitive and easy to use. To achieve a quality interface that your customers would understand, use the following tips:
Also, do not forget that the design of your site in general should be simple and clear, but with high-quality design. Pay attention to the font size, ease of reading and not annoying colors.
Before you start full-scale work on software for your client, don't forget to warn him about the stages of work. This makes the work process as transparent and understandable as possible, and saves you from constant questions of “Why is it taking so long?” or “What stage are we at?” Talk to your client in advance about what stages are waiting for you and how long it will take to complete them.
At WEZOM, the development team work is divided into an approach of eight stages:
We pay special attention to each stage of the work by our specialists from different departments, so that we get a quality product at the end. This approach is used to fully satisfy the needs of our customers.
Our last piece of advice for creating software that's completely user-friendly is to put yourself in your customer's shoes.
Look at your product through the eyes of your audience, and you can immediately find spots that need improvement or extra work. This will help you improve your product or development process.