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B2B web portal for a manufacturer of medical rehabilitation equipment

B2B web portal for a manufacturer of medical rehabilitation equipment
WEZOM's team developed a custom B2B web portal for a manufacturer of medical rehabilitation equipment. Our primary goal was to streamline order processing and cut down the management team's workload. This new platform replaces the former order system, enabling customers to access the product catalog, view order history, review documentation, and track payment statuses faster.
Key Results
40%
reduction in order processing time
34%
increase in order accuracy
Client
A client approached WEZOM to create a digital B2B web portal for rehabilitation equipment. The new solution had to be a more convenient alternative to the former messenger where the order process had taken place before. Specifically, the client had to receive full automation of this process to reduce the manual work the client's managers usually perform.
Objective
The project's goal was on optimizing the order process by creating an intuitive product catalog integrated with an accounting and CRM system.
Industry:
eCommerce
Location:
USAUSA
Development time:
Completed
Cooperation period:
2023
WORK APPROACH
WEZOM used an Agile methodology.
Top 3 project challenges:
Team worked in sprints

WEZOM used an Agile methodology.

That allowed the team to work iteratively to quickly adapt to changing client requirements. Thanks to this, all changes were introduced instantly, which was especially important during the integration with OpenERP and CRM systems. The team included frontend and backend developers, designers, and a project manager to maintain constant communication with the client.

Top 3 project challenges:

  • Integration with an accounting system — Setting up seamless data transfer between the portal and the inventory system, reflecting stock levels and order history, was all challenging due to the complex internal architecture.
  • Complex user structure — WEZOM had to introduce a multi-level access system for different company branches and users, restricting managers' access to data relevant only to their department.
  • Order process optimization — Extensive UX testing and optimizations were needed to create a fast and intuitive ordering process.

Team worked in sprints

The WEZOM team worked in sprints, achieving quick feature development and deployment and, in general, ensuring responsiveness to new client needs. Weekly client meetings were held to discuss progress and gather feedback, with all concerns addressed in online chats and video calls.

TECHNOLOGY USED

Backend. 

The project was built using Laravel for backend.

Frontend. 

React for frontend, and integrations with Creatio CRM and an accounting system for synchronized data.

This tech stack provided flexibility and scalability for future business needs.

Results Achieved

The new portal significintly enhanced order efficiency and reduced the workload on managers.

With a newly created, tailored B2B portal for medical rehabilitation equipment, the client company fully automated the order processing system. On top of that, the integration with OpenERP and CRM platforms allowed the company to digitize its document workflow and inventory management operations.

Ultimately, the following business benefits and key outcomes were achieved:

  • 40% reduction in order processing time, easing the burden on managers and cutting the need for extra personnel.
  • 34% increase in order accuracy, thanks to system integration, which minimized errors and returns accordingly.
  • 25% improvement in customer satisfaction, achieved through a faster, more user-friendly ordering and tracking process.

Overall

  • The project maximized the company's operational efficiency throughout
  • Reduced overhead expenses
  • Improved service quality for customers.
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