Advanced weapon e-commerce tool

UX/UI, Web
WE CREATED AN ONLINE STORE FOR SELLING SMALL ARMS, NOW YOU CAN MAKE A PURCHASE IN THREE CLICK IN YOUR SMARTPHONE
Clients

Gun shop STVOL

Leader in the Ukrainian arms retail market, one of the flagships of the national shooting culture. Over the 30 years of its existence, the company has built an all-Ukrainian trading network and created the largest indoor shooting range in Europe.

At the beginning of 2021, the company approached us with ideas to create a new online store. The old STVOL website was hopelessly outdated by that time: it was inconvenient for users, it worked slowly and did not make it possible to implement new plans.

Industry:
E-COMMERCE
Location:
Ukraine
Project status:
In progress
Was
Became
Challenge

Create "Amazon for Guns" and introduce the unique indoor shooting range STVOL

01/
Design a new UX, give users modern e-Commerce conveniences
02/
Create a flexible and convenient product catalog, display the current product balances on the site
03/
Present indoor shooting range of the company
Solution

Developed a new product catalog, integrated payment and delivery services, implemented voice search

Technologies
Elasticsearch
livewire
Alphine.js
JQuery
JavaScript
CSS
Laravel
Human directory
The catalog has a flexible system of filters, the product range is uploaded to the site directly from 1C. Modules of popular delivery and payment services are implemented in product cards
Smart Search
Elasticsearch technology makes it possible to find the right product in a couple of seconds. The search window understands user errors and returns correct results even if the client has confused the keyboard layout
Indoor shooting range presentation
A separate landing page and catalog are implemented for the shooting gallery. The client clearly sees what you can shoot from
Result

A promising tool for increasing sales online

Already, the new site is increasing conversions and attracting a younger audience. The company received a modern platform on which it will be possible to implement new ideas without restrictions.

Team
Project Manager
UX Designer
UI Designer
Frontend Developer (2)
Backend Developer
DevOps
QA Engineer
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